[2022] Adidas Originals x Parley

[Social Media Design] [Visual] [Digital] 

The @AdidasOriginals x Parley Ocrean plastic collaboration embraces the homage to iconic sneaker designs apart of Adidas history reimagined for a new world, showcasing the evolution of vintage thrifting and how iconic sneakers can still be utilized and stylized with the fashion-forward trends ongoing today. We designed an interactive instagram Story campaign where we created a quiz regarding the famous iconic sneakers to test sneaker heads around the world of their knowledge while simultaneously launching the release of the collaboration line.