[2023] JBLiens Bus

[OOH] [Visual] [Social Media Design]

To launch the release of the #JBLMakesEarbuds Campaign for @JBLAudio, JBL hosted a “meet and greet” at their Soho store location with live new product, tunes and some celebrity and influencer pull ups with the JBL “party bus” parked out in front of the store location, in conjuciton with a JBL themed coffee truck handing out free drinks to those came inside the store. 

For this event I had the opportunity to design out the bus wrap for the “party bus”  I lead the art + visual direction + design for the wrap with elements of the brand identity, visual system for the Makes Earbud campaign to embrace the vibrant signature JBL Orange, creative direciton, photography and elements from the JBLiens visual system for the wrap to introduce to the public.